Empowering people to see a better world
When you can see, the world has great promise. But when you can’t, the future is very uncertain. In partnering with Optometry Giving Sight, we developed a new brand that serves as a rallying cry for people whose support will lead to a clearly brighter future around the world. With a comprehensive set of tactics, we articulated the OGS commitment to assure that no one is limited by preventable blindness and their vow to spearhead solutions to help 1.2 billion people see.